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💄 Instagram 'Full Makeup vs. Bare Face' Exposure Algorithm Experiment Analysis
tested whether the Instagram algorithm favors specific visuals by uploading Reels with "exactly the same content and time" but different appearances

Jeong Hyeon
Nov 24, 20253 min read


Advertising Insights and Analysis Tips (Using Meta's 'Ad Library' & Google's 'Ads Transparency Center')
An essential guide for marketers who struggle with competitor analysis and identifying market trends. We introduce how to utilize Meta's 'Ad Library' and Google's 'Ads Transparency Center' to analyze competitors' ad creatives, budgets, and core messaging. From strategies to maximize the synergistic effects of both platforms to tips on leveraging AI for benchmarking, discover all the know-how for creating successful, data-driven campaigns.

Jeong Hyeon
Jun 16, 20255 min read


Don't Run Meta(Instagram, Meta) Ads If You Don't Know This!
We've discovered some fascinating insights and data shifts while running an ad campaign for a free seminar on optimizing Instagram grids. If

Jeong Hyeon
Feb 6, 20252 min read


Instagram Grid (Feed) Layout Change: 4:5 Reels and Grid - How to Fix 'Fit to Feed' Issues!
How to Adjust Your Feed to Match Instagram's New Aspect Ratio!

Jeong Hyeon
Jan 27, 20253 min read
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